Thicket watches for lookalike and phishing domains of your brand, keeps records and screenshots with dates, and sends takedown requests you approve. $900 a year per brand, sub-brands included. A takedown credit is used only if a notice you approve is filed and the site or domain goes offline within 30 days.
Brand-protection monitoring software by Rubus Labs, founded by Nathan Dunn, CISSP.
The problem
Anyone can register a domain one letter off from yours, copy your storefront, and start taking your customers' money or passwords. Enterprise brand-protection tools exist, at enterprise prices. Thicket brings the same playbook to brands and firms that don't have an enterprise budget.
How it works
Every day, Thicket checks typo variants of your domain, other TLDs, and certificate transparency logs for new lookalikes.
Each suspect is screenshotted next to your real site and scored by AI. It only counts as a match if it uses your brand and carries harmful content.
Every case gets a SHA-256 hash of each capture, screenshots with dates, and a log of each notice.
AI suggests the right basis (abuse, trademark, or copyright). A Rubus Labs reviewer checks every case, and nothing is sent without your approval. We file within 1 business day of your approval. Notices go to the registrar, host, CDN, and blocklists (Netcraft, APWG, Google, Microsoft), with DMCA notices for copyright.
If the site is still up after 24 hours, we prepare follow-ups, such as second notices, a registry report, or an ICANN complaint. A Rubus Labs reviewer checks every case, and nothing is sent without your approval. C&D, URS, and UDRP documents are drafts for your attorney. Nothing legal is ever sent automatically.
You get an email for every action and a monthly report. Replies are verified, so an impersonator can't pretend to be you and call off the takedown.
For law firms
For brands
Pricing
No enterprise contract, no seat counts. One plan per brand, with its sub-brands included.
Law firms: one Thicket Annual plan per client brand. Your firm can pay, or you can arrange for the client to pay. Manage every client from one login.
per brand, sub-brands included
A takedown credit, or the $200 fee once credits run out, applies only to a Successful Takedown: a notice you approved is filed and, within 30 days, the site or domain is suspended, removed, disabled, or no longer resolves, for any reason.
Start monitoring →FAQ
One brand, including its sub-brands (for example, a parent brand and its product lines). A separate, unrelated brand needs its own plan.
A Successful Takedown: a notice you approved is filed and, within 30 days after it is filed, the target site or domain is suspended, removed, disabled, or no longer resolves, for any reason. A notice that doesn't lead to a Successful Takedown within that period uses no credit and costs nothing.
No. C&D, URS, and UDRP documents are drafted for an attorney and never sent automatically. A Rubus Labs reviewer checks every case, and nothing is sent without your approval. We file within 1 business day of your approval.
A suspect only becomes a match if it shows your brand and harmful content. A parked or unrelated lookalike domain isn't flagged as a match.
A SHA-256 hash of each capture, screenshots with dates, and a log of each notice.
The registrar, host, and CDN, plus blocklists including Netcraft, APWG, Google, and Microsoft. Copyright cases get DMCA notices. If the site is still up after 24 hours, we prepare follow-ups, such as a registry report or an ICANN complaint. A Rubus Labs reviewer checks every case, and nothing is sent without your approval. We file within 1 business day of your approval.
No. Replies are verified, so an impersonator can't call off a takedown.
Yes. Notices can be signed by the client's attorney, and one attorney account can manage multiple clients. Each client brand is one Thicket Annual plan ($900/yr, sub-brands included), paid by your firm or arranged for your client to pay.
Onboarding is 6 self-serve steps at dashboard.rubuslabs.com/onboarding.
They're built and priced for large enterprises. Thicket finds lookalikes, keeps records and screenshots with dates, and sends takedown requests you approve, at a flat annual price.